Jeff Bezos ·Amazon.com, Inc. ·30 MAR 1998
Bezos Built Amazon by Refusing to Define Success in Quarters
The discipline isn't in what Bezos optimized for. It's in what he refused to apologize for not optimizing.
Real correspondence from the people running real companies — and what it reveals about leadership.
Leader · Profile
1994–present
Founder of Amazon; wrote 24 consecutive annual shareholder letters that became required reading for a generation of operators. His public correspondence is unusually prolific for a sitting CEO.
1 letter
Jeff Bezos ·Amazon.com, Inc. ·30 MAR 1998
The discipline isn't in what Bezos optimized for. It's in what he refused to apologize for not optimizing.