Netflix Management ·Netflix ·21 APR 2014
Pick Your Fight: Beat Each Rival On A Different Edge
When you face two different types of competitors, you need two different weapons — not one slogan that pretends to work against both.
Real correspondence from the people running real companies — and what it reveals about leadership.
Topic
Capital allocation, margins, and the numbers leaders defend.
11 letters · most recent first
Netflix Management ·Netflix ·21 APR 2014
When you face two different types of competitors, you need two different weapons — not one slogan that pretends to work against both.
Reed Hastings & Netflix Management ·Netflix ·16 JUL 2020
The best leaders don't hide a slowdown behind a great quarter — they name it, explain it, and move on to what comes next.
Ted Sarandos & Greg Peters & Spence Neumann & Spencer Wang ·Netflix ·18 OCT 2023
When your cost structure and your competitive moat are the same thing, spending more is actually the safest move you can make.
Andy Jassy ·Amazon ·11 APR 2024
When growth slows, the winners are the ones who quietly fix the cost base while everyone else is panicking.
Andy Jassy ·Amazon ·10 APR 2025
The biggest businesses don't start with answers — they start with a stubborn refusal to accept the current customer experience as final.
Warren Buffett ·Berkshire Hathaway ·1 MAR 2010
Liquidity is a strategic weapon disguised as a boring balance sheet item — its real return shows up only when everyone else runs out.
Kate Plikus ·Microsoft ·2 OCT 2018
In ad markets, scale isn't just an advantage — it's the price of admission to compete at all.
Jeff Shardell ·Google ·4 JUN 2007
When a partner asks for the same price on a worse deal, the right answer starts with naming what you're actually buying.
Michael Murphy ·Google ·17 MAR 2020
Sometimes the smartest negotiation move is paying your partners less — if you can redirect that money to win the customers who matter most.
Prabhakar Raghavan ·Google ·1 JAN 2019
If your pricing model only has two players in it, you've already mispriced — the third player is the door your customer can walk through.
Jonathan Bellack ·Google ·10 MAY 2018
Every dollar that flows through someone else's exchange is a dollar where you don't set the toll — and Bellack's math shows just how big that toll can be.